F3G Debuts Endless Aisle On Apple Watch

F3G Debuts Endless Aisle On The Wrist of the Store Associate at NRF & Demandware Xchange


 Los Angeles – April 10th, 2016 – F3G, an omnichannel solution provider in the apparel and retail space, announced the debut of its wearable endless aisle solution, MILO, today.

Shown and featured on stages at the NRF Big Show and Demandware XChange over the past three months, F3G announced the general release today.

“Retailers everywhere are struggling with how to have an always on, easy to use endless aisle/omnichannel solution in stores” said Russ Ronchi, founder of F3G. “Our solutions run on large footprint kiosks all the way down to the apple watch, allowing for an interesting innovative solution to elevate the consumer’s experience in store. Too often a store associate is fumbling for an iPad to try and warm up a rarely used endless aisle solution. Our products change that.”

Live at True Religion

F3G’s endless aisle solution was rolled out to True Religion over the last 90 days at stores in Los Angeles and New York and the results have been promising.

“Luxury retail is an act of passion, we want the customer to linger, to feel important, hear our stories about product, and in turn… purchase.  We are not a grocer or Target, it’s not throughput but quality of Interaction” –John Hazen

Coupled with a live demo in front of 600 of the world’s best retailers at the Demandware xChange show in Miami by John Hazen, SVP of Direct-To-Consumer at True Religion, endless aisle as a wearable is now a reality.

Russ Ronchi entices us with the future of the mobile platform hinting at integration with MILO Clienteling as well as MILO Digital Signage.  All updates due out later this year.